by Anthony Maritato | Oct 19, 2022 | Marketing
How to Choose a Location to Open a Physical Therapy Clinic in 2022 1. Understand Your Ideal Client Everything begins with knowing who your ideal client is. If you are focused on treating post surgical total knee referrals you will want to choose a physical therapy...
by Anthony Maritato | Oct 11, 2022 | Marketing
How to Pick a Business Name for a Physical Therapy Practice in 2022 Let the Marketing Dept Pick a Business Name for Your Physical Therapy Practice. While your physical therapy business name is important, don’t let it slow you down. Too many aspiring business...
by Anthony Maritato | Aug 18, 2022 | Marketing
Is a physical therapist a doctor? Yes, a physical therapist who has earned a doctorate degree in physical therapy is a doctor but not a physician. A doctor of physical therapy may use the term doctor when referring to him or herself as “Doctor Jane Does, doctor...
by Anthony Maritato | Aug 12, 2022 | Marketing
3 Best Reactivation Strategies to Get Physical Therapy Patients Back in your Clinic What is a Reactivation Strategy? Reactivation strategies are systems to help a physical therapy clinic stay in touch with discharged patients. Depending on your patient...
by Anthony Maritato | Aug 12, 2022 | Marketing
9 Best Physician Marketing Strategies for a Mobile Physical Therapy Practice in 2022 Best Physician Marketing Strategies for Physical Therapists As a mobile physical therapist in private practice, you have two major obstacles to overcome. Nobody knows that you exist....
by Anthony Maritato | Aug 10, 2022 | Marketing
What exactly is ‘physical therapy motivation’ and how can it help improve patient compliance and outcomes? First, let’s define motivation: mo·ti·va·tion /ˌmōdəˈvāSH(ə)n/ noun 1. the reason or reasons...